Marketing & Claims Compliance
Every claim you put into market has to be supportable.
We screen packaging, advertising, listings and social content for claims that create regulatory risk, and help you substantiate, qualify or replace them.
Compliance is not only a labeling and documentation exercise. Advertising, product descriptions, sales conversations and the content behind a QR code are all part of what a company communicates about a product.
This is the work that pulls marketing into the process early, before creative is final and before a listing goes live, so the language you publish is one you can stand behind.
What falls under it
- Environmental claims
- Performance claims
- Made in USA
- Safety claims
- Antibacterial / disinfectant claims
- Product descriptions
- Advertising
- Social & digital claims
How we work a claim
Every claim gets the same treatment, whether it appears on a package, a listing or a social post.
- Screen: identify every claim in the copy, including claims that are only implied
- Support: determine what evidence exists, what is missing and what would be needed
- Recommend: provide language you can use, with any conditions attached
- Re-review: fold recurring claims into an approval workflow so new content starts from approved language
Marketing & Claims Compliance FAQ
Yes. Early review is the cheapest time to catch a claim problem. Send campaigns, packaging copy, listing copy or creative before publication and we will flag what needs support, rewording or removal.
Have claims you're not sure about?
Send the copy, the listing or the campaign and we'll tell you what needs support before it goes live.